Buyable Pins on Pinterest Now Available… Kinda

Buyable Pins on Pinterest Now Available… Kinda

If your online e-commerce business uses the platform Shopify to sell your products, you’re in luck! As of today, all brands using Shopify can sell their products directly from the pins themselves on Pinterest. Though some huge brands like Macy’s, Neiman Marcus and Nordstrom have been testing this out for a few weeks, Pinterest has now opened up the ability for others to join in on the massive retail opportunity. As of now, the feature is only available on mobile…

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Facebook Bluetooth Beacons & Place Tips: Big News for Brick & Mortars

Facebook Bluetooth Beacons & Place Tips: Big News for Brick & Mortars

Facebook Beacons promise to add a new layer of interaction for in-store user experience. While Facebook announced Beacons in January 2014, little else was said until June 8th, 2015 when Facebook for Business shared that Beacons are now available for free to any business. This is excellent news for brick & mortar businesses seeking to engage new customers on social platforms and hopefully encourage repeat business. What Facebook Beacons Do: Using a Bluetooth signal, beacons send messaging to mobile Facebook…

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Update Yo WordPress. Or Perish

Update Yo WordPress. Or Perish

On April 21, 2015 WordPress released an official statement encouraging all sites to update their WordPress files to the newest version: 4.1.2. Older WordPress versions are vulnerable to “compromise” by anonymous users. Yikes. How to Update Your WordPress While you might be tempted to just press “Update Now”, there are some important steps to take to make sure nothing funky happens. Whether you tackle this update yourself or send it to your developers, be sure to follow these guidelines. 1….

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V9 Sponsoring SearchCon 2015

V9 Sponsoring SearchCon 2015

Volume Nine is proud to be a Black Diamond Sponsor of SearchCon 2015 which is taking place on April 9th and 10th right here in our lovely town of Breckenridge, Colorado.  The conference will cover a variety of topics including Search Engine Optimization, Internet Marketing, Social Media, and Content Marketing. The conference provides attendees an “escape to the mountains” with breaks on Friday to squeeze a few ski runs in before heading back to more high-energy and intimate settings that should allow…

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Don’t Panic! The Only 3 Things You Need to Know About the Google Mobile Update

Don’t Panic! The Only 3 Things You Need to Know About the Google Mobile Update

We are just a few short weeks away from a significant mobile-friendly algorithm update set to debut by Google. Although the announcement is not altogether a surprise, alarm has still been raised among many Webmasters. What Is the Google Mobile Update?  On April 21, 2015, Google will begin rolling out the mobile update, which assesses pages in real-time on an individual, page-by-page basis.  Google also states they will “use information from indexed apps as a factor in ranking for signed-in…

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Google Doorway Pages Update Explained

Google Doorway Pages Update Explained

In case you missed it, Google updated their Webmaster Guidelines around Doorway Pages on Monday. Essentially, doorway pages have never been a good SEO technique (except perhaps in the mid-2000’s), but now Google is taking an even more direct stance on them: just don’t do it. Stuff like this can cause some huge (and often hilarious – SEOs are usually huge nerds) discussions, debates, and disagreements within the SEO community.  All the clarifications and opinions on this latest change are evolving in…

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Security Alert: WordPress SEO Plugin by Yoast at Risk

Security Alert: WordPress SEO Plugin by Yoast at Risk

It appears that millions of WordPress sites may be exposed to a Blind SQL Injection vulnerability due to a security hole in the Yoast SEO plugin. Read more about it here: http://searchengineland.com/yoast-wordpress-seo-plugin-vulnerable-to-hackers-216656. For Volume Nine clients, you may have noticed we also added this to your SEO Dashboard as an alert:     The plugin has been updated and appears to be patched in the latest version of Yoast. Furthermore, Yoast announced that the WordPress team actually automatically pushed an…

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3 Signs that Google Plus Might Be Seeing an Early Grave

3 Signs that Google Plus Might Be Seeing an Early Grave

It’s no secret that Google Plus as we know it is dismantling itself. Though a bit cryptic in their messaging, Google has announced that they will be breaking the platform into two service lines – leaving the Google+ brand behind. The two stand alone Google products appear to be: Streams: The newsfeed function where people post status updates, articles, links, etc. Photos & Communication: The photo storage, sharing and editing service as well as Google Hangouts (chats & video calls)…

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How to Get Your Website Mobile Friendly For Google

How to Get Your Website Mobile Friendly For Google

At the end of January 2015, many sites saw declines in organic traffic, but were unable to track these changes back to their Google rankings.  If you track the rankings for your site, then you usually know when an algorithm update hits because it’s readily apparent in a steep incline or decline in your overall rankings.  Organic traffic tends to be impacted shortly thereafter.  So how did Google manage to change the search landscape with so many not seeing significant ranking…

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How the Pinterest Buy It Button Affects Your Business

How the Pinterest Buy It Button Affects Your Business

While some are saying this is just a rumor, according to Re/Code, Pinterest, a major social media platform currently valued at 5 billion dollars, may be creating a “Buy It” button. Suspending disbelief for a moment, what if Pinterest did enable users to make purchases right from the site? Could this have an impact on your business? Before we hop into all the major things this could do for your business, let’s get some of the basics out of the way. What’s…

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