Google Authorship Photos? Uh, Buh-Bye

Google Authorship Photos? Uh, Buh-Bye

Now hold on, wait a minute. Google is TAKING AWAY authorship photos?? Hmmm. Well, maybe we should have seen this coming. I mean, Matt Cutts DID deliver an entire keynote speech about cutting authorship photos by 20-40% in October at Pubcom Las Vegas. And, if you search “Google authorship photos disappeared” you get results that date back to at least September of 2013. So, I suppose we have no choice but to embrace this bomb that John Mueller dropped on us. Why…

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The Best Tools for Doing Local SEO

The Best Tools for Doing Local SEO

Anyone who has worked on a Local SEO project knows that the job can be very tedious and time consuming.  There are countless local platforms to be claimed, verified, and managed, and each one has its own unique set of rules and challenges.  If the business you are helping has moved, changed phone number or name, the challenge just grows.  Updating and creating business citations and confirming NAP (name, address and phone number) data accuracy can seem like a never-ending…

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8 Hilarious Twitter Spelling and Grammar Fails

8 Hilarious Twitter Spelling and Grammar Fails

In honor of Social Media Day coming up on Monday, June 30 – we’d like to give a big shout out to Twitter for providing so much entertainment – we couldn’t have laughed this hard without you! Laugh, enjoy and share with your friends #SMDAY   1. “Ellen Degeneres” Yeah, Ellen is generous, but that’s not her name. 2. “Angel” Not sure which angle to to take on this angel/angle debacle. 3. “Carpal Tunnel” A carpool tunnel sounds practical, but that’s not what…

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YouTube vs. Vimeo: Which is Best for Your Business?

YouTube vs. Vimeo: Which is Best for Your Business?

You’ve got video content. Loads of it. From behind the scenes clips of your business environment to educational tutorials — they need to be shared with the world. So, where should you post them? Today we’re diving into video sharing platforms. Have you always wondered what the difference is between Vimeo and YouTube? We’ve got answers. But, before clicking the Upload button, it’s crucial for a company to decide: What are my goals for this video? What am I trying…

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Three of the Most Common Mobile SEO Mistakes

Three of the Most Common Mobile SEO Mistakes

You know mobile SEO? Yeah, well it’s not grandmother’s optimization. Since mobile optimization is a thing, and has been for a while, we need to make sure we’re doing it right. SEOs, I’m looking at you. This article is for you. We’ve had a few years to work on mobile SEO. You remember when mobile SEO first started getting talked about? For many SEOs, it completely threw our lives for a loop. We languished in bed for days, staring at…

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YouTube Video Optimization: 5 Best Practices You Can Use Today

YouTube Video Optimization: 5 Best Practices You Can Use Today

Build it and they will come. Too bad that’s not true on the crowded, cluttered pages of the Internet. Thankfully, optimizing YouTube for organic search is like giving search engines a detailed roadmap to your front door. Here’s how to get your YouTube video content to stand out in a crowd: Don’t Ignore Metadata After crafting a creative and informative video, you want to upload it to YouTube and wait for the views to skyrocket! But before pushing the “submit”…

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Advanced SEO Case Studies at Denver Digital Summit

Advanced SEO Case Studies at Denver Digital Summit

As the SEO experts digging into Advanced SEO Strategies took the stage at Denver Digital Summit, I was really struck by how quality content was a central theme throughout. Chuck Aikens really nailed it in his opening; we so often get stuck into a cycle of “Technical, Content, Links” (wash, rinse, repeat). Noelle Schuck mentioned how frustrated she was when transitioning from journalism into SEO, realizing the robotic and poor quality process that SEOs go through to develop content. Ethan…

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Top 10 Social Media Best Practices

Top 10 Social Media Best Practices

Wikipedia labels well over 200 social media sites as “notable and well-known,” excluding the enormous amount of dating websites out there! Pinterest, Yelp!, Google+, Yammer, MySpace (Yessir! JT’s putting it back on the map!), the list of social media sites just goes on, and on, and on, and … on. When you utilize social media for business use, remember there’s a site for just about everyone, and competition is fierce. So whether you’re a sharing photos on Instagram, checking in…

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Big Change in Local Search – Google My Business

Big Change in Local Search – Google My Business

Google has just launched a “new” product – Google My Business.  While there is a new name and some new functions, what has actually happened is that Google has taken several existing products: Google+, Google+ Local, and Google Places, and finally merged them into one coherent product for small and medium businesses to use to display their business on Google.  This is a product for which small and medium businesses and local search professionals have been shouting for years. Huzzah,…

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