5 Tips For Creating A Great Title For Your Blog Post

5 Tips For Creating A Great Title For Your Blog Post

Titles can make or break your blog’s success. Nowadays, internet users have a shorter attention span than a goldfish, so you have to get them hooked immediately with a great blog title that will catch their interest. Your title not only needs to captivate readers, but it also needs to be optimized for SEO and give readers an idea of the content. With all these factors, writing the perfect blog title may seem like a daunting task. To help you…

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6 Ways Blogging Is Good For SEO

6 Ways Blogging Is Good For SEO

There are a ton of buzz-worthy terms in digital marketing, but none are as important to your digital (and overall) marketing strategy as blogging. Blogging is a cornerstone of the foundation for content marketing, social media, earned media, and search optimization. If your company can pull off a great, keyword-rich blog, it’ll provide a long-term and sustainable ROAS. People are searching the Internet in new ways, and anyone can throw some money at targeted ad buys, but agencies with data…

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Users vs. Sessions in Google Analytics in Layman’s Terms

Users vs. Sessions in Google Analytics in Layman’s Terms

Before 2014, when you logged into Google Analytics, you were given the category names “visits” & “unique visitors” to describe the website traffic you were receiving, which made sense. Then Google decided to quietly change that terminology to “sessions” and “users” which really makes a lot less sense unless you take the time to understand GA (sigh). The Gist of What Users Vs. Sessions in Google Analytics Means: Users = “Unique visitors”, or a person who has come to your…

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The Allure of Secure – Why Should you Migrate to HTTPS?

The Allure of Secure – Why Should you Migrate to HTTPS?

Year after year, SEOs talk about the importance of Google “suggestions” for all sites on the Internet. Recently, Google has strongly recommended migrating all sites to HTTPS, and we understand that can be a big decision for your business. It can be expensive, time-consuming, and just plain annoying, but it can also help you reach your customers more easily and effectively as you bathe in some Google SEO love. Users (Experience) First We truly believe that user experience is the…

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WordPress Vocabulary 101: What Digital Marketers Should Know

WordPress Vocabulary 101: What Digital Marketers Should Know

WordPress is our favorite CMS (content management system) here at Volume Nine. We love it for its versatility, customization, and SEO-friendliness. Since we’ve been working in WordPress for years, we sometimes forget that WordPress’s features and elements are named quirky things. Fair Warning: This isn’t the exhaustive WordPress vocabulary for developers. This is for digital marketers; to help you better communicate with developers, managers, and other vendors. Here are the most important things to know. WordPress Vocabulary (in Alphabetic Order) Category…

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7 Ways Volume Nine Celebrates Earth Day Every Day

7 Ways Volume Nine Celebrates Earth Day Every Day

Happy Earth Day! Here at V9, we’re pretty obsessed with nature – it’s hard not to be when you live this close to one of the most stunning mountain ranges in North America. For this reason, we work hard to minimize our environmental impact any way we can. In honor of Earth Day, here are a few things that V9 does to celebrate Earth Day every day: We work outside We’re fortunate to be based in beautiful Denver, Colorado, which…

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Freelance Writer’s Questions: Answered by an Agency

Freelance Writer’s Questions: Answered by an Agency

Way back in January, Angela Tague, one of Volume Nine’s top contributors, took some time to answer some of my burning questions about how to better communicate with freelance writers. And by “some” time – I mean enough time to create not one, not two, but three posts-worth of advice. So … three months later, here I am finally answering a few of hers. Thanks for your tips, Angela. I hope you find these helpful! AT: Sometimes I feel like…

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How to Increase Blog Traffic with Facebook and Instagram [Case Study]

How to Increase Blog Traffic with Facebook and Instagram [Case Study]

Here at Volume Nine, we try out best to live healthily (though we all enjoy the occasional pizza lunch). So when Vitamin World – a wellness and nutritional supplement company – approached us to boost their website traffic through social media content amplification, we jumped at the opportunity. The Goals The three goals that aligned with the customer journey were: Increase traffic and visits to their blog, measured by website sessions to the blog from social media blog amplification campaigns….

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How to Create an Analytics Measurement Plan for B2B Businesses

How to Create an Analytics Measurement Plan for B2B Businesses

Unlike e-commerce sites that rely on hard and fast revenue numbers, B2B websites pose a challenge when trying to determine how to measure and track positive user behavior. B2B sites tend to have longer sales cycles than their e-commerce counterparts and the final sale may require many touches or micro conversions over a long-time period before you get a prospect to request a quote. An analytics measurement plan can help you identify and build in conversion tracking for these micro conversions…

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How VPN’s Can Affect SEO

How VPN’s Can Affect SEO

For everyday users, the thought of internet security usually brings up images of guarded underground server farms, nefarious hackers in a basement pounding Funyuns and Code Red, or eccentric shut-ins in foil hats. But the reality of online security is far less theatrical. Recent legislative changes to the FCC’s Rules to Protect Broadband Consumer Privacy have dramatically increased search interest around VPNs for users concerned with their online security. This recent shift as a means of digital privacy has some…

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